Subject Search Results

e-Valuation: A multiple-item scale for measuring perceived value in online services

The effect of geographic definition on market share

The effects of repeated exposures on choice behavior

A parametric investigation of resource endowments under varying strategic conditions

Participant expectations, communications, behaviors and consequences: A market-driven ethnographic study of perceptions and achievements in the Midnight Basketball League

Service with a smile: The contagious effects of employee affect on customer attitudes

A study of the achievement of profit potential in a simulated environment

Study of the attraction effect under different time and justification conditions

Time, feelings, and thoughts in the adoption of really new products